SenseCheck signs up proven marketers with years of practical experience who want to give back and care about small business success.

Meet some of our 100+ panelists

Khristian Serrano
Chief Commercial Officer
Jane Stacey
Head of Category & Shopper Strategy
Nicola Lumb
Marketing Manager
Simon Moss
Phil Isherwood
Owner / Lead Marketing Strategist
Steve Lamar
Roseanne Myhill
Marketing Consultant
Randall Tinfow
Chief Executive Officer
Kristina Ball
Head of Marketing
Michael Payton MBA FCIM
Senior Marketing Practitioner & Consultant
Annabelle Lawrence
Associate Director
Juan Carlos Zuloaga Ramírez
Business Coach and Founder of Inspiral Growth
Michâela Deasy
Head of PR and Comms for Compass Carter Osborne.
Fenna Neubauer
Business Management Consultant

The Full Panel Today

Name LinkedIn Job Role Brief Description
Shahina Jaffer Senior Marketing Strategist Dynamic, commercially astute marketing professional with over 15 years’ global experience
Maria Fialho Marketing Manager at Visagio Visagio is a people platform whose goal is to transform businesses. Our focus is on the implementation of sustainable change, particularly in the areas of supply chain and operations. Our mission is to be our client’s partner of choice in their management challenges.
Kenneth Mackay Google Ads management I turn around failed and failing Google Ads projects.
Gamze Ocal Marketing Consultant / Digital Strategist / NFT Marketing / Elila & Decoriental & Le Labo du Bonheur I am a marketing professional with over 20 years of experience. I have been working in various industries, supporting my clients in business planning, strategy, positioning, and growth management.
Michael Payton Senior Marketing Practitioner & Consultant MBA qualified, a Fellow of the Chartered Institute of Marketing and a past board-member of the CIM, I am an independent marketing consultant with board-level experience and over 25 years in the marketing industry.
Nicola Lumb Marketing Manager Career driven and commercially astute CIM Digital Marketer, responsible for the full marketing function and strategic brand vision; driving B2B brand awareness and revenue.
Simon Milliship Brand Marketing & Customer Engagement Strategic Lead, Global Marketing Team I am a digital business strategy and brand transformation leader with global marketing design expertise
Jane Stacey Head of Category & Shopper Strategy IDEACAKE helps small and medium sized businesses to reconnect to their why and connect better with their ideal customers.
Jack Thompson Client Success Manager Business development consultant for B2B businesses, creative agencies and tech companies
Guy Dub Experienced and Proven Freelance Global Creative Director Creative marketer with over 20 years experiance of digital platforms and growth strategies
Lucy Pickering UX and Content Strategist A curious and collaborative digital marketer committed to inclusivity.
Alexandros Papantoniou Client Success Manager,Director Global Marketing I am a Global Marketing Director and Senior Consultant that specializes in helping six-figure B2B companies communicate their value, build meaningful sales relationships and grow their business.
Lisa Mayon The Business Marketing Architect | Founder President of Write On Creative specializing in messaging and strategy with a focus on PASSION points
Luci Appelbe Marketing Consultant Design & build of low carbon, modular buildings – built offsite and delivered to site virtually complete
Andrew Theodore Ceo / Co-Founder Tech startup Social Vend build interactive software and state of the art vending machines for retail and marketing purposes.
Matt Connelly Digital Marketing Executive A well rounded commercially astute Marketing Professional with a plethora of skills including copy writing, graphic design, web design, strategy, automation and strategy.
Kelly Falconer Marketing Manager We are the event management experts. We believe that rigorous planning creates exceptional experiences.
Josh Richards SEO Marketer Odyssey is a WordPress Specialist Agency that exists to support the growth of businesses through creating beautiful and effective websites.
Sarah Beldon Founder/Director Digital marketing expert with a background in client side, now heading up a digital agency. Specialist in content marketing and SEO, with expertise in email marketing, social media, marketing strategy, graphic design.
Lewis Reeves Founder and CEO, walr An Insight driver marking mind
Oliver Lea-Wilson Lead Copywriter at Kerridge Commercial Systems Copy for business at the cutting edge.
Suneel Sahi Managing Director, Product Marketing and Strategy : SAAS Technology/Salesforce/M&A Director with over 20 years marketing and strategy experience in the financial space. Building, launching, testing and pricing new products
Thomas Hess Co-Founder and Director Web Development and Online Marketing Strategist with 25 years experience
James Hill Group Marketing Director at Jensten Group Marketer with a solid understanding and experience of designing marketing strategies and executing marketing plans.
Jeremy Jlangley CMO, Mentor, Investor, Board Advisor, Transformational Coach. Experienced SaaS CMO.
David Pires VP Marketing SpotMe | B2B SaaS | Growth Marketing Advisor Head of Digital in B2B Electric Fleet Management Solutoon
Belle Lawrence Associate Director 15 years integrated marketing and advertising experience, now specialising in social media
Tim Cameron-Kitchen Digital Marketing Author and Founder @ Exposure Ninja CEO at digital agency Exposure Ninja and bestselling digital marketing author.
Omid Omidvar Advocate Corporate Governance & Entrepreneurship Legamart is an online legal services ecosystem
Andrew Marris Founder and Managing Director Venture Capitalist, Entrepreneur, Corporate Straegist
Simon Taylor Director of Marketing Over 20 years working for the biggest and smallest relationship marketing agencies in the world, and working client side where it really counts, I’ve tried it all including the mistakes, and have a good idea what works best.
Hana Shackleton Head Of Marketing Marketing Specialist with a wealth of marketing experience in formulating and implementing strategies for growth, digital marketing, PR and brand.
Christine Moses Growth Strategist B2B Marketing Director with over 20 years’ experience building brands and driving growth.
Oisin Ryan Head Of Operations/ Founder SeeGaps help FMCG brands digitally engage consumers directly from product packaging, POS and search results for service, feedback and more.
Mark Fletcher Researcher 30 year shopper insights specialist highly skilled in qualitative, quantitative and desk research
Khristian Serrano Chief Commercial Officer We love making new connections
Anthony Devine Managing Director Helping businesses with their employee engagement strategy in a post-COVID environment.
Guy Addenbrooke Commercial Team EMEA Creating Vegan food for everyone to enjoy
Libby Plowman Head of CRM I have 20 years experience in Marketing and Insight industry, mainly working on the agency side on a variety of industry sectors. My key areas of specialism are CRM, Campaign Planning, and Marketing Insight and Reporting.
Michaela Deasy Head of Marketing and Business Development Marketing professional since 2000 giving a voice to your brand with specialization in corporate communication.
Matt Holland CTO & Co-Founder A cybersecurity deception technology SaaS platform, acting as incident detection beyond your organisation’s perimeter
Clayton Smith Chief Executive Officer We’re a digital development agency
Annie Pettit Research Advisor and writer I am a market and social research strategist, speaker, and writer who focuses on the consumer over the researcher.
Christopher Hann Head of Marketing I am a Digital Marketeer that leverages extensive academic and professional experience to create and drive forward strong and commercially effective marketing campaigns.
Halla Ragi Senior Marketing Consultant I am very passionate about the kind of marketing that is accountable and drives your bottom line. I always work back from the consumer’s needs and don’t get lost in internal processes. With tighter budgets and more at stake for smaller businesses, practical and accountable marketing is key. I love my profession and love sharing what I know has worked for my businesses in the past. I hope I get the opportunity to share tips and advice to help your business benefit from my experience.
James Hankins Global VP Marketing Strategy & Planning Strategy consultant with 18+ years working on some of the biggest brands in the world. Published author.
Maria West Owner, Consultant As a versatile marketer and writer, I offer strategic content marketing solutions and copywriting to both B2B SaaS and consumer brands in tech and DTC/ecommerce industries. My expertise spans research, writing, and editing across a range of mediums, including website copy, long-form articles, product descriptions, packaging content, and email newsletters
Tina Louise Kane Managing Consultant I am a strategic digital, marketing & technology consultant, part of the SLT at an agency for over decade, created and executed go to market strategies & overseen 2 marketing strategies as part of successful investment raises.
Liz Doig Senior Consultant Marketing Communications expert, multi-skilled communicator, partner to industry innovators and entrepreneurs
Rob Kelly Founder and strategic lead Copywriter and brand strategist. Author of Brand Language: Tone of Voice the Wordtree Way. Clients include private banks, pension companies, public sector organisations, life science companies, start-ups and corporations.
Keith Grover Founder & Managing Director Commercial Finance Broker & Consultant
Andrew Stark Business Connector, Founder & WebMaster, Networking Coach CopyWriter, Networking Mentor and LinkedIn Trainer
Cristina Covello Head of Strategic Growth Senior strategic decision maker in hospitality marketing.
Barney Durrant Managing Director and Owner Digital Marketing from strategy to Google Ads, SEO, paid and organic social media and copywriting.
Sam Butterworth Portfolio Brand & Marketing Director / CMO Experience includes, B2B, retail, e-commerce, automotive, software (SaaS), education, legal, insurance, logistics, BPO, steel, finance and charity sectors.
Phil Isherwood Owner / Lead Marketing Strategist I’m a Freelance Digital Marketing Consultant, here to help small and medium businesses grow online.
Ali Newton Comercial Director I am the Head of Digital Marketing Consultancy for Exposure Ninja. A data-driven holistic digital agency for ambitious businesses.
Swati Deshpande Marketing Manager Marketing Manager in food and beverages industry with 9 years experience.
Caelan Dillon Senior Communications Marketing Manager Commercial water management services
Nia Gyant Content Writer Copywriter & Brand Messaging Strategist
Simon Marley Mindset and Mental Fitness Practitioner and Coach. (Sales, Commercial, Business Leaders) 25 years experience in sales and marketing.
David Davies Managing Director Solve your toughest sales challenges. While other sales consultants show you how to play the game better, Dave Davies teaches you how to break the rules, change the game, and avoid common sales problems altogether.
Katya Ryabova Independent Consultant Customer-Led Growth marketing consultant
SHANE MULLIS Independent Business Owner Entrepreneur | Interaction design | Sales
Randall Tinfow Chief Executive Officer 40 years in media production and advertising. Mentor to business owner.
Simon Moss Director Director at a B2B technology communications consultancy
Anne Hogarth Director of Marketing & Communications Marketing Director for a nonprofit professional membership association.
Andy Mitchell Coach 20 years of experience working across many facets of marketing.
Lee Preston CRO Consultant I’m a conversion optimiser. I find data-backed conversion issues on client sites through extensive research, and I A/B test solutions to grow online revenue.
Mark Van Hoorebeek Lecturer Lecturer/Law/Website lead/Bioscience/Intellectual Property
James Trezona Founder B2B tech strategist (20yrs) and agency owner (15 yrs) – specialism Fintech and highly complex
Huw Jjohns Marketing Director Portfolio Marketing Director
Bryan Roberts Global Insight Leader Global Insight Leader at IGD. 25+ years as a retail analyst, using data and insights to create better commercial outcomes for retailers and suppliers alike. A wealth of experience in retailer and shopper insights
James Sauter Partner & Co Founder Experience in travel and tourism and previous marketing experience across various roles
Daniel Gregory Senior WordPress Developer Senior WordPress Developer
Kristina Ball Head of Marketing I’ve been working with agencies for the last 10 years, helping them understand how to position and then present themselves. Where to show up, what to say and how to do things differently. Often doing it all on a shoestring budget which has meant rolling up sleeves and getting creative.
Peter Schofield Growth Strategist I have held senior marketing roles in a number of large companies including The Lloyds Banking Group and over the last eleven years I have provided strategic and operational marketing support to a wide range of SMEs.
Jon Bradshaw Director / Founder Experienced FMCG and Services CMO turned consultant
Ja Yue Performance Media Specialist 10 years experience in digital marketing focusing on performance media (Google, Facebook, Instagram, LinkedIn, etc) to help businesses achieve their growth goals.
Brian Brett Senior Marketing Manager Marketer and Brand Manager
Karl Heasman Non Executive Director Marketing Communications Specialist
Kenneth Lekashman Technical Product Owner Kenneth has been working with consumer packaged goods companies and their data going on eight years. He started from humble roots organizing farmers markets to eventually working for the leading US online grocery, Instacart company leading their Emerging Brands team. Today he loves making syndicated data more approachable and useable for mid-sized businesses and brands.
Juan Carlos Zuloaga Ramírez Business Coach and Founder of Inspiral Growth With 15 years of experience, I’ve provided business development strategies to investors, aiding the creation and scaling of startups in the Entertainment and E-commerce sectors.
Jan Lepetun COO Seafood business news from beneath the surface.
Roseanne Myhill Marketing Consultant I am a marketing professional with extensive experience in both the client and agency sector and work with small businesses managing their outsourced marketing communications. We handle social media for clients across LinkedIn, Facebook, Instagram, Twitter and Pinterest via Meta, Hootsuite, Crowdfire and Zoho.
Fenna Neubauer Business Management Consultant Over 20 years of professional experience in different leading and expert roles in several industries and branches: Award-winning entrepreneur (> 10 awards & titles 2011-2020, featured in the media – e.g. by German ministry of economics), 12 years teaching 19 subjects (e.g. entrepreneurship, marketing, international management) at different universities. Lead research projects. Carried out several professional consulting projects – from 2 days “quick check” to several months full-time.
Sybil Mayard Web Designer Sybil Mayard is the founder of Sybiltec, which provides web design and development services to SMEs. Since starting Sybiltec in 2020, she has helped over 30 small businesses to improve their online presence through better web design. She has also hosted workshops in association with reputable organisations including The British Library and GLL, on topics including how to build a successful e-commerce store with Shopify.
Marc Roseblade Digital Marketing Data Mining Enthusiast. Masterful Narrator. Innovator Extraordinaire. Champion of Digital Marketing with Specific Focus on Social Media.
Phil Gates Marketing Lead A marketing professional who delivers value from brand creation through to loyalty. I build the firm foundations of marketing through the creation of robust owned marketing plans underpinned by commercial models to track KPIs.
Craig Brown Founder Craig is the founder of Troubadour, a product marketing agency for B2B tech startups. Craig helps startups to stand out in the market with spot-on positioning and messaging, whilst also lending a hand on go-to-market strategy, sales enablement, and general product marketing advisory.
Michelle Wols Marketing Consultant Michelle Wols is a B2B SaaS Marketer with 6+ years of experience leading teams. Having built two marketing teams from scratch, she is a seasoned expert in conducting market research, transforming it into product positioning and messaging, and initiating the development of suitable campaigns to generate demand. She has worked in both the travel industry and the privacy and cybersecurity sector.
Lauren Heap Marketing Director Omnichannel integrated marketer with over 20 years of experience across different sectors within B2B,B2C and DTC.
James Daniel Director /Copywriter James is a freelance copywriter with a mixed background, from journalism to corporate sales and marketing. His 300 clients include SMEs, high street brands, government bodies and charities, plus a trio of big names from the marketing world. His campaigns have won awards and beaten long-standing controls – filling events, appointment books and waiting lists for new products
Stephen Munday Business Owner I’ve been involved in marketing small businesses I have owned or worked in for 20 years, whether that’s been with Google Adwords (as it was) and SEO back in the day, web copy and email copy later on, and a drive for simplicity and focus in messaging all the way through. Now I use what I have discovered and learned over the years to help businesses create their own “Bat-Signal” message that is simple, clear, bold and activates the right prospects to take action.
Tomas Seliokas Marketing & Product Strategy Results-driven Director of Marketing with over 8 years of experience in the B2B SaaS industry, excelling in developing and implementing highly effective marketing strategies. Proven track record of successfully building and leading global marketing teams, managing multi-million dollar marketing budgets and driving revenue growth from $10M+ to $75M+ in just 4 years.
William A Horley Vice President of Marketing VP of B2B Marketing with 23 years of experience in Demand Generation, Field Marketing, Comms, Branding, Digital and Events at startup’s, SMB’s and large corporates. I understand how to commercially market solutions, SaaS/ARR, services, people and B2B products that drive revenue.
Barbara Lunnon Business Coach /Freelance Marketer I have 30 years’ experience of B2B marketing at up to Marketing Director level, working internationally in the food, food ingredients, and scientific services markets.
Lola Bailey Director I’m a magazine founder, medical editor, ghostwriter and copywriter, specialising in content audits, thought-leadership pieces, authority assets, social media content and content strategy, speeches, scripts, case studies, annual reports, blog posts.Marketing experience: transforming coaches and consultants into thought leaders in their niches.
John Foenander Managing Director John is a seasoned entrepreneur in the marketing services space having co-founded multiple advertising and sales activation agencies, and taken these through growth cycles and trade sales. He has worked with start-ups, scale-ups and global enterprises across multiple sectors.
Mary Sung Freelance Marketing Consultant With over 20 years of experience in tech and marketing,My core competencies include marketing communications, digital marketing, and marketing strategy.
Aimee Taaffe Head of CRM With nearly two decades of marketing experience with a predominant focus on online consumer brands. I’ve honed my skills as a specialist in direct-to-consumer (D2C) subscription and e-commerce marketing, working across channels such as; digital display, print, direct mail, email and SMS.
James Coulbault Marketing Consultant Bringing 18+ years of marketing expertise in the retail, travel, and publishing industries, I specialize in e-mail marketing, SEO, UX, content creation, and driving customer engagement.
Luan Wise Marketing Consultant Luan Wise is a chartered marketer and fellow of the Chartered Institute of Marketing (FCIM) with over 20 years’ experience in agency, client-side and consultancy roles working across sectors including b2b and b2c professional services, higher education, manufacturing, learning & development and more.
Erica MacKay Marketing Manager /Co Founder of Marketing detective I have over 20 years of experience in both marketing and sales with a mix of corporate communications, brands and direct response marketing, business analysis and project management skills.
Debbie Kiley Digital Marketing Specialist Debbie has over 15 years digital marketing experience and helps businesses grow online.. Her experience includes PPC, SEO, Content Marketing, Marketing Automation, Email Marketing and Websites (WordPress, Wix, Squarespace and more).
Joel Chudleigh Founder & CEO Owner of digital marketing agency with a focus on strategy, Google ads, Meta Ads, Linkedin Ads & email marketing since 2010.
Damian Donnelly Marketing Consultant Marketing and communications professional with over 30 years’ experience in the business.
Russell Leslie Strategy Researcher Experience in brand management, brand strategy, and business development. I have boundless belief in people and possibilities, showing any brand has permission to be iconic.
Peter ODonoghue Head Of Client Growth 28 Years in B2B Sales and Marketing in Telecoms, Enterprise Tech and SaaS. Current Linkedin Top Voice in Consulting and focused on helping B2B Consultants get clients.
David Long Founder /Marketing Director David is a highly experienced B2B marketing executive with a 37-year track record of developing and delivering successful marketing communications and demand generation strategies.
Louise Llewellyn-Jones Chartered Marketer / Fellow of the Chartered Institute of Marketing Chartered Marketer and Fellow of the Chartered Institute of Marketing with 20 years experience in the safety and mission critical sectors of defence, cybersecurity, engineering and SaaS. Proven expertise in establishing strategic plans and roadmaps with measurable ROI, and delivering evidence-based campaigns across integrated offline and digital channels.
Bart Day Fractional CMO Over 20 years experience in all aspects of marketing focussing on helping smaller and mid range businesses make the right decisions for their business based on their own individual goals and ambitions. I’ve a particular passion for customer experience, UX and the beauty of the written word whether printed, digital or projected.
Phillip Adcock Behavioural Science Expert, Shopper Consultant, & Published Author Using my expert understanding of behavioural science, consumer psychology and shopper behaviour I explain how customers think & make decisions so that you can engage with them more effectively.
Deborah Hutchison Marketing Consultant Friendly and experienced marketing expert, offering realistic suggestions which are proven to work.
Holly Helps Marketing Consultant & Content Writer I am an enthusiastic, driven, and experienced marketing professional with wide-ranging skills including a particular talent for writing content that engages, educates, and converts. I’m dedicated to helping businesses of all sizes build their brands, increase sales, and look good while they do it!
Emma Clayton CMO / VP of Marketing Board level Marketer with over 26 years B2B and B2C marketing experience, working with an array of businesses from start ups to global multi matrix businesses such as PwC.
Rachel Swann CEO & Commercial Director Driving improved commercial experiences for businesses across a range of industries, particularly in tech, by linking results-driven marketing to sales and improved performance, including revenue growth.
Nigel Davey Virtual Marketing Director >20 years working with and for small businesses to improve both their online and offline marketing performance to drive the growth they’re looking for.

Want to know if your marketing idea works?
Get it SenseChecked!