Why give reviews?

Help small business marketers avoid mistakes: give your gut feel, a mini advice nugget that could have a big impact on their thinking.

A pragmatic way to start a conversation with a marketer facing a challenge right now ie. a potential future client*

See behind the veil of small business and compare yours to other experts’ views (you get the report)

Be publicized on our website and be part of our directory.

After the beta, we’ll share 50% of the test fees with you, pro rata to reviews done. A “thank you” from our SMEs.

And you can test your own client ideas!

* At their request of course (they get your contact info)

Keen to join our pro marketing panel?

You’ll need:

  • Around 10 years + of experience in marketing, less if including a relevant qualification
  • Your LinkedIn profile verified personally by the SenseCheck team
  • Spare just a few minutes or so a week.
Khristian Serrano
Chief Commercial Officer
Jane Stacey
Head of Category & Shopper Strategy
Phil Isherwood
Owner / Lead Marketing Strategist
Fenna Neubauer
Business Management Consultant
Steve Lamar
Michâela Deasy
Head of PR and Comms for Compass Carter Osborne.


A SenseCheck review is just a first gut feel, a quick impression. More of a thought starter (literally a “sense check”) than a complete piece of consultancy. They will show their material or thinking to you for you to respond to. Of course, you will want to give value and encourage further dialogue, but this isn’t on its own a replacement for considered detailed advice.

Well, it may be a bit late in one sense,  but on the other hand, if your comment stops them from running collateral that is “wrong”  – even as a last-minute decision, you could save them a lot of money (and build your credibility). Then again, marketing never stops so even if it’s too late for this idea, it’s not too late for the next. Sometimes also members just want a bit of reassurance that their work is effective.

Agency management or consultants with about 10 years of business/marketing experience looking to start new conversations, and are willing to give regular feedback (at your convenience).

New conversations, the opportunity to test your own client ideas. Publicity on our website, and a financial “thank you” at the year-end (after the Beta).

If you are chosen to be on the panel for a particular test, you will receive an email notification. The subject line is
as follows “The SenseCheck portal has selected you to review an idea.

You then click the START REVIEWING button and follow the simple prompts.

Email info@sensecheck.com and we will get back to you soonest.

What do our panelists say about SenseCheck?


quote It's a pleasure to be part of the SenseCheck community, as I know how important a second pair of eyes can be when it comes to your marketing - marketing your business is crucial, so getting the right message across is essential. Using SenseCheck streamlines the process, and gives businesses peace of mind that their marketing campaigns and ideas will bring results. quote

Phil Isherwood
Marketing Strategist • Digital Marketing Consultant

Want to know if your marketing idea works?
Get it SenseChecked!